Worldwide Pride –Stonewall 50
Overview
A global campaign for NYC Pride commemorating the 50th anniversary of the Stonewall uprising — part of the largest LGBTQ+ celebration in history, photographed by Mamadi.
Role
Executive produced and account directed the campaign — leading concept development, art buying, and end-to-end production across high-visibility public-facing assets.
Scope
Executive production across pre-production, shoot, and post
Art buying — photographer Mamadi and production partners
Liaison with the Stonewall Community Foundation throughout the project
Account direction and client partnership throughout the campaign lifecycle
Cross-functional leadership across creative, production, and stakeholders
Delivery of campaign assets across multiple public and media channels
Budget, timeline, and large-scale coordination across agencies and partners
Agency: Bellweather ; Photography: Mamadi
